About TYPO Tamers
It all started with a visit to the chiropractor, after a silly mistake...
A couple of expert adjustments later and my pain was gone, however I noticed that the chiropractor's website also needed a slight tune-up. One prominent typo, repeated on several pages, was not a good look for such a professional practice. Fortunately, the tip-off was appreciated.
Although existing custom was steady, new custom was slow. This improved after the typos were corrected. At the time, I thought this was pure coincidence.
However, a little research soon found more examples of this relationship. It seems to be human nature to make negative snap judgements about a business when you notice typos on their website. This easily results in a hidden loss of revenue for that business. TYPO Tamers was born.
Having worked in commercial and technical fields and with an eye for detail, hunting typos was a natural fit.
It is rewarding to provide a service that is so useful and I continue to enjoy seeing so many interesting business ventures. Thank you all.
Time to whip some more typos into shape!
Kind regards,
Michelle.
Michelle Collingwood - NZIM NZCC (Commerce), NEAX Switching Technical Officer (Telecommunications)
Email: mc@typotamers.co.nz


